Anna Simpson is a futurist and the founding director of Flux Compass, a strategic foresight and innovation agency. Recent projects include supporting Young Friends of the Earth Europe to create Green Deal Visions; running a design lab for six European cities with the UNDP's City Experiment Fund; supporting UNICEF’s Iraq office to explore future scenarios for children and youth, and helping the global YMCA network engage members in 2040 visions.
Before founding Flux Compass, Anna was Curator of the Futures Centre, a digital community tracking trends to accelerate sustainability, and Editor of the sustainable solutions magazine Green Futures. She is a certified professional life coach (CPCC), and the author of two books to inspire sustainable approaches to business: The Innovation-Friendly Organization (2017) and The Brand Strategist’s Guide to Desire (2014). She lives in Hong Kong with her husband and son.